Monday
14 February 2005
The
Perfect Nite Club
The Perfect
Club doesn't
exist on Galveston
Island; but
we'd like to build
it! Read about our proposed
design and
let us know what you
think:
One
of our dreams, at Galveston
Music Scene,
is to own and
operate a
bar/club as a venue to feature live music. If this ever comes to pass,
we'd like to make it as close to the "Perfect
Club" as
possible.
Since
the Perfect
Club does
not now exist on Galveston
Island, and
probably no place
else, all that we can do to design it is to look at the good and bad
points in existing clubs to imagine how we would we incorporate the
good ones, and eliminate the bad ones.
1. Location: The Perfect Club should
be Downtown or on the Seawall or
overlooking the Water
in some other location, such as the Ship
Channel, the
Harbor, or Offatts
Bayou.
2. Building: The Perfect Club should
be built in a totally rehabilitated historical building. For example,
this means that the bathrooms
wouldn't look and function like they have been around since the 19th
Century. However, it should also have a space for outdoor music in good
weather and in the earlier hours.
3.
Acoustics:
The Perfect Club
should
be designed for excellent acoustics; that means that acoustics would
actually be part of the whole design; not an afterthought.
4. Sound
System: The
indoor part of the
Perfect Club should have a high-quality sound system, and should
include all the amplifiers, speakers, mixer boards/PAs and other
equipment, so that the effort and time for bands to set up is minimal.
5. Stage: The Perfect Club should
have a spacious elevated stage that allows sufficient separation from
the audience to prevent people from banging in to the bands or spilling
drinks on them.
6. Dance
Floor: The
Perfect Club should
have a spacious dance floor that separates dancers from the musicians
and other patrons, which would allow everyone to have their own space.
7. Bathrooms: The Perfect Club should
have modern spacious multi-stalled bathrooms.
8. Smoke: The Perfect Club MUST
cut down on the amount of smoke now found in most Galveston clubs!
Hopefully, we won't have to adopt the ways of places like California,
and go to a no-smoking environment; but that is a possibility. The
other solution is to go with top-of-the-line smoke removal equipment!
9. Drinks: The Perfect Club should
have good drinks at a reasonable price.
10. Food: The Perfect Club will
not serve meals, but it will serve delicious finger food.
11. Wait
staff: The
Perfect Club should
have well-trained and efficient wait staff.
12. Cover
Charges:
There are two problems
with cover charges. If you know the band that you are going to see, but
you can not, or choose not to spend the entire night with them, a cover
charge inhibits your inclination to drop by for awhile. If you don't
know the band, you are going to see, a cover charge greatly inhibits
the planned or spontaneous notion to go to the club to check them out.
Therefore, while cover charges may seem like a great way to make some
fast money at the door, both of these problems limit the potential
turnout.
13. Paying
the Band:
This can be one of
the
key elements of a successful music club, and requires some creative
thinking. To optimize the situation, the club owners, the bands, and
the customers need to have common interests, rather than adversarial
interests.
Obviously,
club owners try to pay bands as little as possible, because they want
to maximize their profit, but also, they want to avoid a loss if the
turn out is low, and they don't generate enough money to even pay the
band's fixed fee. This obstacle keeps some club owners from booking
bands at all, or minimizes the number of times they do.
Bands
would prefer a high guaranteed fixed fee, but by doing this they create
their own barrier to maximizing the number of gigs they can book,
because many of club owners don't want to take the risk on this fixed
fee.
Customers
would prefer no cover charge and reasonable food and drink prices,
because they don't want to have to hedge the risk for the club owners
who pay high fixed fees to bands, so they might take a loss without a
cover charge and high prices. Large crowds would tend to eliminate the
perceived need for cover charges and high prices.
What
is the answer? Profit
Sharing!!
We
can conceive of the Perfect Club finding the correct formula for
sharing their profits with the bands. It might mean something like the
club would pay the band 30% of their gross income between 8 PM and
closing time for a 9 PM-1:30 AM gig. If a big crowd shows up, both the
club owner and the band win big; and why shouldn't they show up with a
good band, no cover and low-priced food and drinks? Of course, the band
has to trust the count, but with modern computerized cash registers,
that should be easy to monitor.
On
the other hand, when there isn't a big turn out, the club owner's
profits will be down, and so is the band's take, but the club owner
isn't thinking that he better stop hiring bands, because he just got
killed on the high fixed fee he paid the band. It's still a win-win
situation!
Profit
sharing will also lead to experimentation. Why not try a band on
Tuesday night from 6-9 PM, or Sunday afternoon? Without a fixed fee to
pay the band, there's no reason not to!
The
Perfect Club might also allow new bands to use it's stage, equipment
and sound system to practice during off hours. It would help cultivate
new talent, give them a showcase to the club owners, provide free
entertainment to patrons, and keep the music flowing all the time.
What
do you think about this outline for how to build the Perfect Club?
Send
us your comments and ideas!!
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